Last update: Oct 2026

Cost of Living Comparison Between Sao Paulo and Madison, WI

For one person, living is cheaper in Sao Paulo: $1,244 a month against $2,994 in Madison, WI, rent and utilities included – about $21,000 less a year. Rent and utilities account for most of the difference.

60

Cost of Living Index in Sao Paulo
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Sao Paulo Living Index
148

Cost of Living Index in Madison, WI
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Madison, WI Living Index

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Sao Paulo

🇧🇷 Brazil

$1,244

/mo nomad

Madison, WI

🇺🇸 United States

$2,994

/mo nomad

Monthly Cost of Living

How much you'll spend in Sao Paulo and in Madison, WI

Real prices from locals and on-the-ground checks – rent, groceries, transit and the daily extras. Here's what a month in Sao Paulo and in Madison, WI actually costs, broken down by who's living it.

A single person spends $1,244 per month in Sao Paulo vs $2,994 in Madison, WI, rent included.

Sao Paulo $1,244
Madison, WI $2,994

A couple spends around $2,085 per month in Sao Paulo vs $4,424 in Madison, WI, rent included.

Sao Paulo $2,085
Madison, WI $4,424

A family of three spends $2,926 per month in Sao Paulo vs $5,854 in Madison, WI, rent included.

Sao Paulo $2,926
Madison, WI $5,854

Sao Paulo is about 58% cheaper than Madison, WI, and outside of rent the biggest gap is in groceries.

Sao Paulo sits 7% below the global median, while Madison, WI is 123% above – they fall on opposite sides of the world average.

Meal at Budget Restaurant

$8.94 R$44.64

$19.62 $19.62

-54.43%

Three-Course Dinner for Two, Mid-Range

$49.46 R$247

$68.0 $68.0

-27.28%

Fast Food Meal (McDonalds, etc)

$9.22 R$46.01

$13.07 $13.07

-29.46%

Cappuccino

$2.54 R$12.70

$5.63 $5.63

-54.88%

Coke/Pepsi/Fanta/Sprite (0.33 liter bottle)

$1.45 R$7.25

$3.16 $3.16

-54.11%

Water (0.33 liter bottle)

$0.91 R$4.55

$2.53 $2.53

-64.03%

Local Beer (0.5 liter draught)

$3.07 R$15.31

$7.08 $7.08

-56.64%

Imported Beer (0.33 liter bottle)

$4.36 R$21.75

$8.23 $8.23

-47.02%

Milk (1 liter)

$1.27 R$6.32

$0.98 $0.98

29.59%

White Bread (500g)

$1.84 R$9.17

$3.43 $3.43

-46.36%

Rice (white) (1kg)

$1.41 R$7.05

$4.13 $4.13

-65.86%

Eggs

$2.84 R$14.20

$3.61 $3.61

-21.33%

Local Cheese (1kg)

$12.56 R$62.7

$14.92 $14.92

-15.82%

Chicken Fillets (1kg)

$5.37 R$26.81

$13.28 $13.28

-59.56%

Beef Round Steak (1kg)

$10.72 R$53.5

$20.06 $20.06

-46.56%

Apples (1kg)

$2.74 R$13.67

$4.75 $4.75

-42.32%

Banana (1kg)

$1.81 R$9.03

$1.62 $1.62

11.73%

Oranges (1kg)

$1.55 R$7.74

$5.31 $5.31

-70.81%

Tomato (1kg)

$1.98 R$9.90

$4.98 $4.98

-60.24%

Potato (1kg)

$1.47 R$7.34

$2.79 $2.79

-47.31%

Onion (1kg)

$1.24 R$6.20

$3.12 $3.12

-60.26%

Lettuce (1 head)

$1.27 R$6.35

$2.19 $2.19

-42.01%

Water (1.5 liter bottle)

$0.96 R$4.79

$2.42 $2.42

-60.33%

Cigarettes 20 Pack (Marlboro, Camel)

$3.04 R$15.16

$10.77 $10.77

-71.77%

Wine (Bottle)

$10.19 R$50.8

$15.75 $15.75

-35.30%

Local Beer (0.5 liter bottle)

$1.73 R$8.64

$2.70 $2.70

-35.93%

Imported Beer (0.33 liter bottle)

$2.64 R$13.19

$4.43 $4.43

-40.41%

One-way Ticket (Public Transport)

$1.04 R$5.18

$2.06 $2.06

-49.51%

Public Transport Monthly Pass (Regular Price)

$48.10 R$240

$65.5 $65.5

-26.59%

Taxi Start (Normal Tariff)

$1.82 R$9.07

$3.97 $3.97

-54.16%

Taxi (Normal Tariff) (1km)

$1.02 R$5.07

$2.02 $2.02

-49.50%

Taxi 1hour Waiting (Normal Tariff)

$10.16 R$50.7

$43.09 $43.09

-76.42%

Gasoline (1 liter)

$1.27 R$6.35

$1.01 $1.01

25.74%

Midsize Hatchback 1.4l (Volkswagen Golf, Toyota Prius, Honda Civic, etc)

$24.3K R$121.4K

$36.0K $36.0K

-32.43%

Compact Sedan 1.6l (Toyota Corolla, Mazda3, Kia K4, Hyundai Elantra, etc)

$34.0K R$169.8K

$25.6K $25.6K

32.71%

Utilities for 2 People in 2-bedroom Apartment (Heating, Electricity, Gas, Water, Garbage) (85m2)

$104 R$519

$269 $269

-61.38%

SIM Card Monthly Plan (Calls and 10GB+ Data)

$16.16 R$80.7

$52.5 $52.5

-69.24%

Internet (50+ Mbps, Unlimited Data)

$22.59 R$113

$83.8 $83.8

-73.03%

Gym Membership (Monthly)

$36.27 R$181

$58.4 $58.4

-37.92%

Tennis Court (1 Hour on Weekend)

$47.78 R$239

$10.54 $10.54

353.32%

Cinema Ticket

$9.85 R$49.19

$15.27 $15.27

-35.49%

Preschool or Kindergarten, Full Day, Private, 1 Child (Monthly)

$525 R$2,622

$1,705 $1,705

-69.20%

International Primary School, 1 Child (Yearly)

$16.6K R$82.8K

$23.0K $23.0K

-28.04%

Jeans (Levis 501 Or Similar)

$66.9 R$334

$63.0 $63.0

6.21%

Summer Dress (H&M, Zara, etc)

$62.3 R$311

$50.0 $50.0

24.40%

Sport Shoes (Adidas, Nike)

$101 R$505

$108 $108

-6.10%

Men's Leather Business Shoes

$90.9 R$454

$121 $121

-25.04%

1-bedroom Apartment, City Center (Monthly)

$663 R$3,309

$1,789 $1,789

-62.94%

1-bedroom Apartment, Outside City Center (Monthly)

$423 R$2,110

$1,572 $1,572

-73.12%

3-bedroom Apartment, City Center (Monthly)

$1,527 R$7,622

$3,177 $3,177

-51.95%

3-bedroom Apartment, Outside City Center (Monthly)

$1,009 R$5,035

$2,565 $2,565

-60.68%

Buy Apartment in City Center (m2)

$2,744 R$13.7K

$4,524 $4,524

-39.34%

Buy Apartment Outside City Center (m2)

$2,068 R$10.3K

$2,489 $2,489

-16.89%

Average Monthly Net Salary (After Tax)

$881 R$4,396

$4,383 $4,383

-79.91%

20-Year Fixed Mortgage Interest Rate (Annual %)

11.68

6.69

74.59%

CityCost data is based on AI and user input – minor inaccuracies may occur.

Last update for Sao Paulo: October 6, 2026

Last update for Madison, WI: October 5, 2026

Monthly budget structure

Share of the monthly basket for one person, rent included.

Accommodation & Living

Sao Paulo

$423 34.3%

Madison, WI

$1.6K 51.1% 272% $1.1K

Groceries & Markets

Sao Paulo

$243 19.8%

Madison, WI

$432 14% 77.7% $189

Eating Out

Sao Paulo

$163 13.3%

Madison, WI

$338 11% 107% $175

Clothing & Footwear

Sao Paulo

$145 11.7%

Madison, WI

$154 5% 6.5% $9.4

Monthly Utilities & Internet

Sao Paulo

$143 11.6%

Madison, WI

$405 13.2% 184% $263

Getting Around

Sao Paulo

$59 4.8%

Madison, WI

$88 2.9% 48.5% $29

Sport & Entertainment

Sao Paulo

$56 4.6%

Madison, WI

$89 2.9% 58.9% $33

Cost Breakdown

A central one-bedroom costs $663 in Sao Paulo versus $1,789 in Madison, WI. Rent is usually the largest line item in a monthly budget, so the gap here sets the tone for the overall comparison.

Salaries run about 398% higher in Madison, WI, which partly offsets the higher cost of living there. Purchasing power depends on which expenses matter most to you.

A mid-range dinner for two costs $49.00 in Sao Paulo versus $68.0 in Madison, WI. Monthly groceries follow the same trend: $243 vs $432 – making Sao Paulo the more affordable choice for daily food spending.

Good to know

🇧🇷 Sao Paulo

🇺🇸 Madison, WI

🕒 Local time

03:43 3:43 AM

01:43 1:43 AM

2 h behind Sao Paulo

🌤 Weather

👥 Population

11,451,999

248,951

💱 Currency

Brazilian Real BRL R$

United States Dollar USD $

📈 Exchange rate

1 BRL = 0.2 USD

1 BRL = 0.179 EUR

1 USD = 0.892 EUR

Exchange rates and currency converter

USD, EUR to BRL – Brazilian Real Converter

🇺🇸 United States Dollar ($)

🇧🇷 Brazilian Real (R$)

Brazilian Real exchange rates as of October 10, 2026: 1 USD = 4.99 BRL (1 BRL = 0.2 USD). 1 EUR = 5.6 BRL (1 BRL = 0.179 EUR).

United States Dollar exchange rates as of October 10, 2026: 1 EUR = 1.12 USD (1 USD = 0.892 EUR).

USD to BRL in detail →

On the map

Lowest

Highest

Between locations

Sao Paulo Madison, WI 8,600 km ≈ 11 h nonstop flight

From you

Sao Paulo
Madison, WI

Distances are measured in a straight line. Your location is detected approximately.

City Median Internet Speeds Comparison (Updated April 2026)

The chart highlights the Precision Threshold for mobile and fixed broadband internet speeds, updated quarterly.

Digital Nomad Cost of Living Index

Sao Paulo vs Madison, WI: Cost of Living - Frequently Asked Questions

Monthly costs with rent: $1,244 in Sao Paulo, $2,994 in Madison, WI – roughly 141% apart. Outside of rent, the biggest gap is in groceries.

For a comfortable life, plan on about $1,866 per month in Sao Paulo and $4,491 in Madison, WI. That covers rent, food, utilities, transport, and enough left over to feel settled – not just surviving.

Rent is clearly cheaper in Sao Paulo, especially for central apartments. Housing is actually the single biggest factor behind the overall cost gap between these two cities.

Public transport costs about 36% less in Sao Paulo. For daily commuters, that gap adds up to noticeable savings over a year.

Kindergarten costs $525 per month in Sao Paulo and $1,705 in Madison, WI. For families with young kids, this one expense can tip the scales when choosing between the two cities.

A $1,500 monthly budget goes further in Sao Paulo, where all-in costs run around $1,244, than in Madison, WI at $2,994. In Sao Paulo it covers expenses comfortably, while in Madison, WI it requires careful planning or may not stretch far enough.

It depends on your priorities. Madison, WI has an edge in some lifestyle areas, with costs from $1,244 in Sao Paulo to $2,994 in Madison, WI. Climate, culture, job market, and personal taste all factor in.

Both have safer and rougher neighborhoods, but overall safety is comparable to other large cities. Neighborhood choice matters more than the city-level comparison – central, well-trafficked areas feel secure in both.

If budget matters most, go with Sao Paulo. If higher salaries, better infrastructure, or specific career opportunities are the priority, Madison, WI makes more sense. Both are solid long-term options with distinct trade-offs.